Digital Marketing Specialist

Digital Marketing Specialist

• Responsibilities:
  Digital Marketing Specialist will be based either in our Innovation Centre in Chania or our office in Athens (preferably in Chania),he/she will report to the Director of Marketing and the responsibilities of the position mostly include:
• Define and develop the company’s Digital Marketing Strategy aligned with business and marketing objectives
• Coordinate the creation of digital content (e.g. website, blogs, press releases and posts) in English
• Develop and monitor the monthly content calendar
• Create and implement end-to-end digital campaigns
• Monitor social media communities and social media campaigns on a daily basis
• Monitor competitors, social listening and collect useful data/ideas
• Community management and optimization. Management of Questions and Answers for all Social Media
• Maintain a strong online company voice through social media
• Determine metrics, monitor ROI & KPIs and develop monthly report
• Stay up-to-date with digital media developments

• Candidate Profile:
• Fluency in English – the company's official language of business is English.
• At least 3 years of relevant digital marketing experience preferably in B2B context.
• University Degree in Marketing or Advertising or Business Administration or Communication or Computing.
• Excellent interpersonal, written and oral communication skills and fluency in English.
• Talent in writing inspirational, original and quality texts (in terms of meaning, structure, syntax and spelling).
• Solid knowledge of media editing software
• Excellent analytical and project management skills
• Excellent knowledge of monitoring tools, such as Google Analytics, search engine marketing (SEM), search engine optimization (SEO), Google Ads
• Creation and management of social media campaigns

Please send your CV’s to hr@jrtechnologies.com until 15/2